MWV Career and Technical Center

MARKETING III

Registration: CT610

Level: College Prep

Grades: 12

Credit: 2.0

Prerequisite: Successful completion of Marketing I and Marketing II, or teacher recommendation.

Marketing III provides in-depth training in theatrical production and event marketing. Students learn to create and implement targeted marketing campaigns for live entertainment, exploring set and prop design, budget planning, and event logistics. Through hands-on projects, students design promotional materials and analyze the impact of marketing strategies on ticket sales. This course builds essential skills in creative and financial management for theatrical and entertainment events, preparing students for roles in event production and live-event promotion.