MWV Career and Technical Center

Marketing II  #CT608
Level: College Prep
Grades: 11, 12
Credit: 1
Prerequisite: Successful completion of Marketing I or teacher recommendation.

Marketing II advances students' skills with a focus on strategic event planning and digital branding. Students learn advanced techniques in campaign management and digital advertising, working on real-world projects such as social media campaigns and integrated marketing plans for community events. This course emphasizes data analysis, enabling students to monitor and refine campaign strategies for maximum engagement. Students may earn a Social Media Certification through Stukent and gain college credit through CMCC, preparing them for dynamic roles in event marketing and digital advertising.